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From Freemium to Premium: Boosting Conversion Rates with the Right Payment Strategy

Technology developments have unlocked convenience and instantaneous gain for consumers of digital goods and services, ushering us into today’s fast-paced subscription economy.

  • Tech trends
December 17, 2020

Ready to turn more e-viewers into lifetime fans of your business?

Whether you prefer the latest Netflix true crime series or would rather settle down in front of your favorite musical on Disney+, online and over-the-top (OTT) streaming services are booming with lockdowns occurring all over the world. The quality and range of experiences on offer to customers has never been greater.

  • Tech trends
November 19, 2020

Time to turn more virtual classmates into lifetime learners

The COVID-19 pandemic has transformed many of us into virtual learners.

  • Tech trends
November 5, 2020

Turn more users into buyers for your cloud service business

Many online service businesses have seen dramatic swings in demand as a result of the COVID-19 pandemic. In contrast, providers of cloud-based services – including software-as-a-service (SaaS) and infrastructure-as-a-service (IaaS) – have experienced relative stability. In its latest subscription economy report, Ingenico’s subscription partner Zuora notes that software companies have seen a ‘limited impact’ overall from the pandemic. Unsurprisingly, communication and collaboration services have performed well, with the former growing 1.4X.

  • Tech trends
November 5, 2020

How Android and the cloud can help merchants in the new world of commerce?

In this new B&A interview, Vincent Liang, CEO and founder of Turn Cloud Technologies, discusses with our expert Boris Ferlet, VP Channel Development at Ingenico, how Android and the cloud can help merchants in the new world of commerce.

How Android makes traditional cash registers history!

Discover how Android enables merchants to benefit from the digital experience. Our expert, Nicolas Cousinard, Android Product Manager, explains how Android is making traditional cash registers history!

  • Tech trends
September 17, 2020