The EU Second Payment Services Directive (PSD2) is more than just a piece of regulation. It’s an opportunity for eCommerce companies to innovate, remove friction from the customer experience and better control the data that drives their businesses.
With the boom of e-commerce, combined with the relatively low cost of setting up an online store, bricks-and-mortar stores need to adopt many of their rival e-retailers’ most successful web and mobile strategies to expand their cyber marketplace.
Many banks worldwide are deploying chatbots as a means to enhance customer service, with the switch to conversational banking also helping lenders to reduce both costs and turnaround times in fulfilling customer requests.
By Sunith Menon, Managing Director Ingenico India