Ingenico Experts / Shaping the future of payment
Last year, e-commerce activity in Europe increased by 15% to €530 billion, while the 2017 forecast predicts a 14% growth to €602 billion
Retailers are monitoring customers’ facial expressions, heart rate and even pupil dilation in order to gauge shoppers’ reactions, spot thieves and improve the overall experience.
by Vincent Berge, Founder & CEO of Think & Go.
While consumers still prefer to finalize their purchases in-store, the majority start their shopping experience online, according to a new study.
By Marieke Steen, Product Marketing Manager, Ingenico ePayments
While the online shopping market continues to grow, so too is the proportion of consumers who abandon the online purchase process without having completed the transaction.